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Writer's pictureMaj Toure

Engaging the Opposition: Persuading People to Support Gun Rights



I’ve traveled all over the country teaching hundreds of thousands of people from all different walks of life about gun rights. My organization, Black Guns Matter, has been featured everywhere from MTV to Time Magazine. I’ve debated the topic of gun rights on stages like VICE, and the thing is, not everyone I’ve encountered has completely bought in. In fact, I’ve had to persuade countless people why gun control is a bad idea that doesn’t work—and why we all need to stand behind gun rights.


When it comes to discussing gun rights, emotions and misconceptions can cloud the conversation. Persuading others to support the right to bear arms requires a thoughtful and strategic approach rooted in facts, empathy, and solutions. Today, I want to share some of the steps I’ve used to make it easier for you to engage with skeptics or participate in civil discourse. Here are some effective strategies to encourage people to consider the value of gun rights.


1. Start with Common Ground


Personal safety is a human desire. It is not limited to one group or type of people—race, sex, politics, or otherwise. Humans want to feel safe. Most people can agree on the need for personal safety and the importance of reducing violence in our communities. The key is that you may see different ways of going about it; that's what you need to remember. Begin the conversation with that in mind: that you are both on the same team and want to keep people safe. By beginning the conversation on shared values, you set a collaborative tone rather than an adversarial one. Instead of starting a debate try, "We all want to feel safe and protect our families." Then you can mention how responsible gun ownership plays a role in that.


2. Use Facts, Not Fear


People have a reason they're anti-gun. It usually stems from misinformation—whether from school, mainstream media, or emotional reactions to high-profile incidents. Listen. I mean, really take the time to hear them out and understand where they’re coming from before you start hitting them with facts. When you understand their concerns, you can adjust your approach in a way that actually resonates on a personal level.


A lot of their arguments come down to common misconceptions, like the idea that stricter gun laws stop crime or that the Second Amendment is outdated. Explain that criminals don’t follow laws—so making things harder on law-abiding citizens does nothing to stop the people breaking them. Break down how the Second Amendment isn’t just relevant to the past; it’s a safeguard for individual freedoms and a check against tyranny, even today. When their anti-gun points stem from misinformation, counter with well-researched facts and statistics.


Here are some solid points to use:

  • States with higher rates of concealed carry often see lower violent crime rates.

  • The vast majority of gun owners are law-abiding citizens who use firearms responsibly.

  • Defensive gun use occurs more often than people realize and often prevents crimes without a shot being fired.


3. Highlight the Role of Education


Emphasize that education and responsibility are core values for gun rights advocates. The media often paints gun owners as callous or dismissive, but the reality is that our passion for protecting life is what drives us to be so adamant about gun rights. Highlight the importance of firearm safety classes, proper storage, and training programs. Share examples of organizations and individuals who are actively doint the workin to spread that education and make communities safer.


4. Highlight Personal Stories


Nothing is more powerful than real-life examples. There are upwards of tens of thousands of defensive gun uses each year, yet you rarely hear about them in mainstream media. Share stories of people who used firearms to protect themselves or their loved ones, or discuss your own experiences with responsible gun ownership. Personal stories hit home and make the message real. This can be very impactful, reminding us why the right to self-defense is so important.


5. Avoid Confrontation


If you really want to win people over, avoid turning the discussion into a debate. Remember, gun rights have been so politicized that it’s a sensitive topic for many people. Your ability to stay composed and explain things in a way they may have never heard before gives you a unique opportunity to reach them in a genuine way. Raising your voice, name-calling, shaming, or attacking their beliefs will only push them further away. In their mind, it will also reinforce everything the mainstream media and anti-gun advocates have said about “those gun people.” Instead, listen actively and acknowledge their concerns before offering your perspective.


6. Connect Gun Rights to Broader Freedoms


Frame the conversation within the larger context of individual liberty. Gun rights are a cornerstone of personal freedom and autonomy, much like free speech and privacy. Just like our right to religion or free speech will never be outdated, neither will the right to protect ourselves. People are way more receptive when they see how one right is interconnected with others they value.


7. Encourage Hands-On Experience


Some of the loudest anti-gunners are those who have never held or fired a gun. You know the type of person I’m talking about—the one who can rattle off ten reasons why you shouldn’t own an AR but couldn’t pick one out of a lineup, let alone tell you how it works. Most of the time, the fear and misconceptions come from the unknown. Encourage skeptics to join you at the range, point them to educational organizations, or suggest they attend a firearm safety class to demystify guns.


8. Focus on Solutions, Not Divisions


Instead of framing the conversation as "pro-gun vs. anti-gun," which sets up an adversarial tone, focus on solutions that address shared concerns. Reducing violence and promoting safety are goals we can all support. Organizations like Kids to Kings and The Kids S.A.F.E. Foundation focus on gun safety for children, Walk The Talk America and HoldMyGuns.org tackle mental health, and Black Guns Matter provides beginner gun safety education in urban areas. These are just a few examples of non-legislative efforts making a real difference, spreading education, and impacting people’s lives. Let skeptics know there are entire educational sectors within the 2A community that receive little mainstream attention. Give them something meaningful to get behind.


9. Be Patient


Don’t assume someone will have an “aha” moment immediately. You need to remember that most people have endured years of anti-gun, anti-freedom propaganda. Changing someone’s perspective rarely happens overnight. Your job is to plant seeds that can grow over time. Be patient and open to inviting them to continue open dialogue.


Final Thoughts


If you really want to persuade people to come to the side of gun rights, it’ll take empathy, patience, and a commitment to constructive dialogue. By focusing on education, shared values, and real-life stories, you can help bridge the gap. Tell them about all the great things going on in the 2A community and give them something to get behind. Remember: the goal isn’t to "win" an argument but to open minds and create space for meaningful discussion.

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